Krungthai Card Public Company Limited (KTC) continues to promote Thailand’s reading culture by offering exclusive privileges at the 53rd National Book Fair and 23rd International Book Fair, taking place from March 27 to April 7, 2025, between 10:00 a.m. and 9:00 p.m., at Halls 5–8, LG Floor, Queen Sirikit National Convention Center. Under the theme ‘Yor Yak (Giant), Read Big’, this year’s event will feature over 2 million books from 400 leading Thai and international publishers, showcased across 1,200 booths in 7 thematic zones: Fiction & Literature, Comics & Teen (Book Wonderland), Children’s & Educational Books, General Books, Rare & Old Books, Foreign Books, and Non-Book items.
KTC announces continued growth in credit card spending at the Book Fair, and offers special 18% cashback or up to 10 months installment payments privileges at the 53rd National Book Fair and 23rd International Book Fair from March 27 - April 7, 2025, from 10:00 a.m. - 9:00 p.m. at Halls 5-8, LG Floor, Queen Sirikit National Convention Center. Under the theme ‘Yor Yak (Giant), Read Big,’ the event features 7 zones of quality books in both Thai and foreign languages from 400 publishers. This initiative aims to expand the base of quality readers who are passionate about reading and learning.
Mr. Suwich Rungwattanapaiboon, President of the Publishers and Booksellers Association of Thailand (PUBAT), stated: "This year marks the largest book fair in 53 years, both in terms of scale and content. With growing demand from exhibitors and visitors, we have expanded the venue to enhance the overall experience. The fair is organized into seven themed zones: Fiction & Literature, Comics & Teen (Book Wonderland), Children’s & Educational Books, General Interest, Rare & Collectible Books, International Publications, and Non-Book Items. It is more than a marketplace—it’s a platform for lifelong learning, skill development, and cultural enrichment. We expect over 1.3 million attendees and project sales to exceed 420 million baht, reflecting 5–10% growth from the previous year."
Miss Sireerat Corvanich, Head of Credit Card Marketing Division, KTC, added: "We’ve observed a consistent increase in credit card spending at book fairs, indicating a strong passion for reading among our members. To support this, KTC is offering the following special privileges:
- Receive18% cashbackwhen spending every 500 baht and redeeming 500 KTC FOREVER points at participating booths. (Sales slips from multiple booths may be combined for redemption at the KTC Booth S28).
- Enjoy0.69% interest installment plans for up to 10 monthson purchases of 3,000 baht or more by contacting KTC PHONE 02 123 5000 on the same day of purchase."
KTC remains committed to promoting literacy and lifelong learning by offering meaningful benefits to cardmembers who value knowledge, inspiration, and the joy of reading.
•For more information, please contact
•To apply for any KTC credit card
“KTC TOUCH” branches nationwide
https://ktc.today/apply-card
Note:It is advisable for credit cardholders to use their cards responsibly and repay the full amount by the due date to avoid a 16% annual interest rate.