KTC targeted positive valuation of the online market and joined forces with Lazada in launching the “KTC Lazada Friday Special” double deals campaign for all KTC credit cardmembers and “KTC MASTERCARD Always On” exclusively forKTC-MASTERCARD credit cardmembers.
Mr. NattasitSoontranu,Head of Credit Card Marketing, “KTC”orKrungthai Card Public Company Limited,revealed, “the e-commerce market in Thailand continues its upward trajectory in response to online shoppers as it meets the needs in terms of the product variety, the convenience of reduced physical travel, and no time limitation. Most importantly, customers can choose to pay for products in full and in installments by credit card, enjoy free delivery and satisfaction guarantee policies. Lazada’s recent report discovered that over 43 percent of consumers in Thailand directly use e-commerce platforms to search for products. Furthermore, over 74 percent of Thais consistently shops products online at lease once a month. The survey also reported a high number of e-commerce users in Thailand at over 56 percent in 2022, and this value is expected to increase to 61.8 percent or 43.5 million users in 2025.’”
“‘Lazada’ is KTC’s major e-commerce partner; collectively we have created a well-established network of online shoppers. Recently, we teamed up to launch 2 marketing campaigns and offer KTC credit cardmembers special privileges on purchases of products via www.Lazada.co.th or the Lazada app. The privileges include1) KTC Lazada Friday Special: enjoy a 120 baht discountupon spending 1,599 baht or more per net transaction and pay with any KTC credit card every Friday until Friday, March 31, 2023, and2) KTC MASTERCARD Always On:KTC-MASTERCARD credit cardmembers exclusivelyenjoy a 230 baht value discountupon spending 1,999 baht per transaction from February 1 to December 31, 2023. For much more amazing promos, visit https://www.ktc.co.th/promotion/online/shopping/lazada-all.”
“Moreover, KTC members are eligible to request a tax invoice from online transactions according to the actual price paid, collectively under 40,000 baht, made from January 1 to February 15, 2023, for tax deduction in the ‘Shop Dee Mee Khuen' tax rebate program. For more information, kindly refer to the Lazada app. To apply for any KTC credit card, click the link:https://ktc.today/apply-card, contact KTC Phone 02-123-5000, or visit any ‘KTC TOUCH’ branches nationwide.”
