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KTC Dominates Thailand's JCB Credit Card Market with Highest Market Share, Launches 'JCB Win a Trip to JAPAN' Campaign
Krungthai Card Public Company Limited (KTC) solidifies its dominance in Thailand’s JCB credit card market, recording a 15% surge in domestic and international KTC JCB credit card spending in 2024, fueled by a 20% growth in new cardholders. This remarkable performance cements KTC JCB’s position as the leading JCB credit card issuer in Thailand, holding the highest market share in both new card membership and total spending. Notably, spending in Japan continues to climb, growing 18% year-over-year, underscoring Japan’s enduring popularity among Thai travelers.
To further enhance card usage, KTC, in collaboration with JCB International (Thailand) Company Limited, has launched the 'JCB Win a Trip to JAPAN' campaign, rewarding cardholders with an exclusive opportunity to win an unforgettable Japan tour package or a prestigious gold pendant. This initiative is designed to drive an additional 15% increase in spending via KTC JCB cards. Simultaneously, KTC is aggressively expanding its membership base through a compelling Grab Food discount code incentive, a strategy projected to significantly boost new memberships by 35%.
Exclusive Rewards for KTC JCB Cardholders
Mr. Tosapong Rangkawara, Head of Credit Card Marketing Division at KTC, revealed that KTC JCB credit cards—KTC JCB PLATINUM and KTC JCB ULTIMATE—are now held by over 300,000 members, who actively engage in both domestic and international spending reaching 15 billion baht. In Thailand, KTC JCB cards are particularly favored for exclusive promotions in Omakase restaurants and department stores. Meanwhile, spending in Japan remains a dominant category, reaching almost 1.18 billion baht.
In partnership with JCB International (Thailand) Company Limited, KTC has launched the 'JCB Win a Trip to JAPAN' campaign, running from January 1, 2025, to April 30, 2025. Cardholders who register and spend 1,000 baht or more per transaction with any KTC JCB credit card will receive one entry into a lucky draw to win: 1) Two exclusive 6-day, 4-night Japan tour packages (2 seats per prize), valued at 265,000 baht each, totaling 530,000 baht, or 2) Five exquisite 2-Salung Gold Cherry Blossom Pendants, valued at 22,800 baht each, with a total worth of 114,000 baht. For full campaign details, visit: https://www.ktc.co.th/promotion/overseas-privilege/asia/jcb-lucky-draw-x-japan.
JCB’s Commitment to Elevating Cardholder Privileges
Mr. Kohei Fukami, Assistant Vice President of Credit Card Issuance at JCB International (Thailand) Company Limited, emphasized that KTC is one of JCB’s strongest partners, achieving outstanding new cardholder growth and transaction volume. In 2025, JCB remains committed to enhancing cardholder experiences with exceptional privileges, particularly for travel in Japan. Beyond the 'JCB Win a Trip to JAPAN' campaign, JCB will continue offering premium benefits in Thailand, focusing on department stores, Japanese restaurants, and leading cinema establishments to cater to the sophisticated lifestyles of KTC JCB members.
KTC Targets Aggressive Growth in JCB Membership
Mr. Tosapong concluded that looking ahead to 2025, KTC is targeting robust membership expansion, aiming to grow its KTC JCB credit cardholder base by 35%. To accelerate new sign-ups, KTC is offering an exclusive Grab Food discount code promotion. New applicants who successfully receive approval for a KTC JCB credit card (new primary card) and complete three or more transactions within 30 days of approval will receive 500 baht worth of Grab Food discount codes (5 codes of 100 baht each). This promotion is available from January 1, 2025, to March 31, 2025, with card approval periods running from January 1, 2025, to April 30, 2025. For full details, visit: https://www.ktc.co.th/promotion/online/dining/grabfood-x-ktcjcb.
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https://www.ktc.co.th
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https://ktc.today/apply-card
Remark:
IIt is advisable for credit cardholders to use their cards responsibly and repay the full amount by the due date to avoid a 16% annual interest rate.
