Recently, Mr. Rathian Srimongkol, President & Chief Executive Officer, “KTC” or Krungthai Card Public Company Limited, together with the top management team announced the business direction and strategic plan for KTC in 2023.  KTC will be pursuing “A Transition to the  New Foundation” to tackle with fierce competitions and fast changes in order to satisfy customers’ expectations, reconfirming “Trust Organization” spirit. KTC is well prepared to drive its business growth with regards to social, environmental and economic sustainability. In addition, Fine-tuning of people’s mindsets and DNAs has always been KTC priorities with KTC priorities with KTC’s 3 Core Value; 1. Courageous 2. Smart Simplicity 3. Meaningful, to build trust among KTC member, business partners, shareholders, and societies.